30 Ways Get Listings in Today's Low Inventory Market

By Dawn Pfaff, Go Home TV Host, President of My State MLS, and Broker

Everyone knows the real estate market is tight right now because of low inventory. There are plenty of buyers but very little inventory.

So Go Home TV and My State MLS staff got together with our brokers and agents to come up with a list of 30 ways you can prospect to get listings. We've done all of these research and prospecting methods. They work! (some better than others depending on your market)

  • Open Rental Listings from large rental complexes and property managers
  • Prospect Expired Rentals and see if the owner is ready to sell
  • Open Sale Listings from new home construction developers (large master planned communities or small spec home builders)
  • Follow up on buyer leads. Many have a home to sell.
  • Buy Seller Leads
  • Cold CallingReferrals / Sphere of Influence / Previous customers. 
  • Attorneys
  • CPAs
  • Funeral Directors
  • Nursing Home Admin referrals
  • Independent Living referrals
  • Mortgage Company referrals
  • Clean out companies / Estates
  • Postcard mailings
  • Social media engagement and ads. Monitor social media contacts for major milestone life event such as a wedding, birth, divorce, death, job promotion, etc. Many times life changes involve a property sale.
  • Google ads
  • Banks - Foreclosures
  • Credit Repair company referrals
  • AirBnB and Homeaway prospecting
  • Become a rental property manager - investors buy and sellManufactured housing dealers and communities
  • Expired Listings from more than 6 months ago
  • Farming communities that are 7+ years old
  • List of properties in probate
  • Lis Pendens (properties in default, but not yet foreclosed) in the public record
  • For Sale By owner (FSBO) prospecting
  • For Lease by owner prospecting (mostly commercial)
  • Door Knocking (Last Resort)
  • Non-Owner Occupied Properties. Get your title company to send you a list of owners / investors


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